Lenovo to launch entertainment laptop in 13 countries, report
Written by Administrator
Friday, 04 January 2008
BEIJING, Jan. 3 (InfoChina) – Lenovo Group (0992.HK; LNVGY.PK), world leading PC producer, would launch consumer-tailored PC in 13 countries, the U.S.A included, according to a media report.
The report says the PC giant would first introduce three entertainment laptops, priced at 800-1,200 U.S. dollars, and then launch consumer PC in the U.S. market, which means more bargains and choices for America consumers.
The move is not strange as the commercial PC market is shrinking due to the fast growth of Internet and family entertainment.
Richard Shim, analyst with IDC, world leading market information provider, reckons that the company’s decision should be attributed to the fast growth of consumer market in the past two years besides its commitment to IBM.
IDC forecasts that the global consumer PC market would expand 10 percent per year before 2011.
Roger Kay, PC market analyst and president of Endpoint Technologies Associates, held that though Lenovo leads the Chinese PC market, the company would meet more challenges in the international market. (Edited by Zhu Zhu, )
